In the ever-evolving digital advertising landscape, ad fraud poses a significant challenge to advertisers and publishers alike. Advertisers spend billions of dollars annually due to fraudulent activities that artificially inflate impressions and clicks. To combat this growing problem, companies have implemented sophisticated detection methods. This

Unlocking the full potential of your platform revenue requires a keen understanding of user behavior and effective conversion tracking strategies. By setting up conversion tracking, you gain invaluable information into which strategies are truly driving conversions. This understanding empowers you to adjust your approach, focusing CPM traffic tools